Home Culture recent AI is the Illusion of a Soulless Society
Home Culture recent AI is the Illusion of a Soulless Society

AI is the Illusion of a Soulless Society

The development of generative AI tools that can spit out everything from paintings to essays is the next step in frictionless technology disrupting our society. The frictionless illusion is all around us. It tells us that the complex matters of delivery services, supply chains and transportation have been reduced to an app and a few swipes on a smartphone.

In the frictionless utopia, food is delivered to your door through an app, meat is cloned in a lab and human relationships are achieved by swiping right. Electric cars magically just work, without any pollution or moving parts, much like wind turbines and solar panels. Where the achievements of the past, like splitting the atom or building a national highway system, depended on mastering complexities, postmodern technology promises to eliminate them.,

To understand how massive scams like Theranos or FTX could take place, you have to live in an imaginary matrix of impossibilities where new ideas eliminate complexity rather than multiplying it. Any engineer could tell you that it works the other way around, and that simplicity is inherently deceptive, and yet the public keeps being sold on the frictionless illusion.

Then when the app turns out not to be hooked up to anything and there’s no money in the bank, the illusion falls apart and an incomprehensible panic sets in because we have mistaken the interfaces for the processes. But the panic only goes on long enough for a new set of shiny frictionless objects promising to simplify reality to be rolled out as substitutes for the old.

Cryptocurrency and the metaverse have imploded, but in their place is the promise of AI.

Among so much else, AI offers seductively frictionless art and literature. The hype, some of it authored by ChatGPT, boasts that chabots will eliminate millions of white collar jobs. That’s no doubt true. But what that really means is that American white collar workers will be replaced not by some omnipotent artificial intelligence, but by the low-paid third-world workers training it.

In the 18th century, crowds were wowed by the Mechanical Turk: a machine that seemed able to play chess. In reality, there was a man inside the machine making the moves. ChatGPT isn’t an omnipotent intelligence: it’s Kenyan workers maintaining the illusion by training it for the princely sum of $1.32 an hour. OpenAI is no less of a dystopian hall of mirrors than its tech industry predecessors who put conventional nerds like Bill Gates or Mark Zuckerberg out front while much of the actual work was carried out by anonymous Asian and Indian workers on visas or abroad who provided the intelligence that made the software tools seem smart.

The machine has never actually replaced the man. All it’s done is shove the man deeper inside a cubicle or in a distant land while a sophisticated society gawks at a new Mechanical Turk.

Every frictionless prophecy turns out to be a clean lie hiding an ugly reality. Recycling begins as a perpetual loop of three arrows on a blue or green bin, but actually ends with 8-year-old boys climbing over mountains of garbage in Africa.

Phone delivery and ride apps connect to illegal aliens doing gig work, and content moderation at Facebook and YouTube is handled by Filipino women viewing thousands of images and videos of graphic violence and pornography an hour in exchange for what to us is spare change.

Because there’s always someone inside the Mechanical Turk. And the system is not run to the standards of whatever lies come from the girls in PR or the geeks in black turtlenecks out front, but to the third world workers who are actually hiding inside the metaphorical guts of the system.

GIGO or Garbage In, Garbage Out, is a binding principle for a reason. What goes in these is mountains of our data. Generative AI hoovered up the individual work of millions of writers, artists and just ordinary people, and then with some third-world fine-tuning, spits out a randomized imitation whose sole function is to fool us into thinking it’s original content.

These models feed the essential frictionless myth that work can begin with an idea and end with a product while entirely evading the process. It’s a seductive postmodern idea that is at the heart of so much progressive folly. Art is not an idea and it’s not a product, it’s a process. The value of anything derives not from what it looks like, but the work that someone put into it.

Modern society has mostly forgotten that. It’s why America’s manufacturing was outsourced and gutted, flooded by ‘Made in China’ garbage whose sole virtue is that it imitates actual products. Consumers buy pricey German knives made in China only to see them dull in less than a year, they buy fake leather shoes that crumble in even less time, and tools that instantly rust.

Any product is only as good as its process. Without the process, a product is only an illusion.

And that’s true of culture as well. WGA writers are striking in Hollywood because they know that in the industry at its current state, ChatGPT can easily replace them and is already doing so. There’s more content than ever in the streaming wars and it’s also more disposable than ever. Viewers who notice that every movie and show seems to be the same aren’t wrong. They’re all made in assembly line processes using formulaic tools and driven by politics and effects. Outwardly they offer an illusion of being set in different times and places, with different characters, but they are actually just reskinned versions of each other. Does it really matter then if a human writer automates his writing with a Save the Cat formula or ChatGPT does it for him?

Generative AI works so well because so much of our writing has become rote. Its models can easily mimic the rote work that lawyers, doctors and bureaucrats do, and the rote photoshopped fan art that Midjourney produces so well and the generic internet content that ChatGPT models.

AI can replace humans to the extent that they allow their work to be driven by digital tools and impulses, by the need to conform it to a technological model, rather than a creative soul. Much as in the industrial revolution, machines make better machines than people do, but people cannot be replaced by machines as long as they retain the humanity of their work.

The frictionless impulse is the work of men (and a few women) who believe in a singularity in which man and machine will unite to become one. This foolish posthuman delusion could only be entertained by people who have forgotten what it is to live a human life. And it could only gain currency in a society that has lost its religious and cultural bearings. And thus its humanity.

Such a society comes to think that men and women can swap roles and even biologies, that children should be killed if they are unwanted and that everything we are is reducible to DNA strands and social standards. Rather than humanizing society, progressives have mechanized it. And the culture of a mechanical society can easily be duplicated by generative AI, even if all that it’s doing is using hidden humans to pull the digital levers so the Mechanical Turk fools us.

AI is not a threat, it’s a symptom of a soulless society that has forgotten the value of art and even more importantly of the striving impulses of labor. Art is not found in the glimmer of an idea or a page that rolls out of a printer, but in the creative human struggle to make something. Everyone has ideas and most images have been infinitely duplicable for well over a century. Art happens in the soul. So do all the things that make life meaningful and give mankind purpose.

The frictionless society makes the private public, simplifies it, demystifies it, industrializes it and in the process loses its soul. Human relationships and the family collapse even as they are deconstructed. Religion, philosophy and art cease to exist. Everything appears to be at our fingertips and yet nothing seems to be. On the surface everything appears to be sleek and shiny, but underneath is a swamp of slave labor and filth into which it is all collapsing.

Everything is supposed to just work and yet nothing actually works when we need it to.

Beneath the frictionless world of apps and AI, there’s no food in the stores, no products in the supply chain and so many of the things people once took for granted, no longer work. Mistaking the interface for the process is an economic, cultural and moral disaster that is destroying us.

Progressivism depends on the illusion of a golden chariot of a new age sweeping across the sky. In the frictionless future, there will be no work, no dirt, no pollution and no process. Everything will just happen. But the only thing that’s happening is the end of our humanity.

Daniel Greenfield is a Shillman Journalism Fellow at the David Horowitz Freedom Center. This article previously appeared at the Center's Front Page Magazine.

Thank you for reading.


  1. Something for nothing always attractive and always worthless.

  2. Codfanglers18/6/23

    'a randomized imitation whose sole function is to fool us into thinking it’s original content."

    The randomization is itself an illusion. I've played enough solitaire in my old age to recognize the difference between the results of hand-shuffling paper cards and a computer "shuffling" the virtual variety. A more sophisticated program might improve the illusion, but it's still answering to instructions.

    1. yes, the program however exists to fool us and it only needs to be good enough to make us think it's random

  3. Anonymous18/6/23

    Most of the economics herein this is true. I am resistant to the juxtaposition of art and society. Artists don't always have souls and am always reminded that Hitler was a failed artist. Humanity, like art, is similarly amorphous and open to abuse. Progressives (i.e. communists/fascists) deal in these same shifting abstractions and use them to subvert the simple truths that are the foundations of Western civilization.

    Jonty D

    1. Hitler's art was mechanical. Appropriately enough. He was told that he had no real soul to it. And he responded by trying to destroy his critics.

  4. Anonymous18/6/23

    You've succinctly put into words a summary of the epic b.s. that drives much of entertainment, social media,government and the workplace these days. The only light at the end of the tunnel that I see is that more and more people seem to be catching onto the fact that the main thrust of those enterprises is manipulation an exploitation of the masses.

    1. they're catching on that they're being manipulated, but not always how or why

  5. A very well written essay, Sir!

  6. "Frictionless illusion." This is it. This is exactly it.

  7. Anonymous19/6/23

    Oh! So well said - as always.
    Chat was in beta stage last year when my brainiac grandson excitedly demonstrated it to me one day. It became our homeschool lesson for the day. Together we tested it by giving it small assignments - like 'write a children's story about...' and write a haiku about...'.  It took a nano second for each command to be completed. Keaton was seriously impressed so I decided to present to him a bigger picture.

    I asked him if he could name one good, positive and civilization helping invention or idea that could not be, nor has been, used for evil or turned into something that actually harms civilization.  After some thought, he could not come up with anything.

    Then I asked him what energy AI needed to exist. He said, either electricity or batteries. Then I asked him if we started relying on AI instead of thinking for ourselves, what would happen if the electric grid failed? Then I asked him if he thought that AI was free thinking and inventive or simply employing amalgamated information that already exists.  

    Then I explained that on the surface AI could be a resource but never an innovator. And the possibility of AI being hijacked and used for nefarious reasons, including manipulating non-thinkers into becoming mindless sheep, was likely already in the works.

    After that lesson, Keaton viewed AI as something to monitor with caution. 

    In fact, that conversation led to this post:

  8. Anonymous19/6/23

    About six months ago,there was a report with photos that showed the beta- design for the Roomba vacuum robot was transmitting photos abroad so that workers could provide remote navigation analysis


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